Acknowledging the timeless modernity that only authentically classic items manage to possess, Max Mara is launching a sartorial clothing project, with the canvassed jacket at its heart. The excellence of the tailoring, the attention to the cut, the use of a canvas lining, the hand stitching and the choice of an array of impeccable fabrics take the form of essential, versatile items with an understated charm. This vital concept manifests itself in the 345 minutes of work required: twice the amount of time it takes to produce a standard jacket.
Tailored to Perfection
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